As we begin to integrate back into society, wearing face masks has, and will continue to become more of a common practice and even a requirement, so adjusting your beauty routine while covering half of your face can pose interesting and unique challenges. A bold lip or contoured face may not be the focus of your makeup look moving forward, but luckily, we can all take this opportunity to play up our eye area. Afterall, it is said the eyes are the windows to the soul so here’s our chance to shine! As a leader in the lash and brow category, we’re all about creating products that help enhance the natural beauty of these soul-revealing assets. From bat-worthy lashes to bold, feathered brows, here are some of our favorite makeup looks to pair with your face mask.
If you can’t show the bottom half of your face, why not play-up the top half with bold, feathered brows?
If bold brows aren’t your thing, try our 3-step routine for keeping brows strong, healthy and naturally defined.
If you love a bold liner look, try a classic, no-fuss cat eye.
Now is the perfect time to adopt good lash habits! With just 4 products, you’ll be able to achieve the lashes of your dreams.
Brows are even more important these days, and a good brow routine is key. Try these 3 simple steps to achieving #browgoals.
March 8 is International Women’s Day, a day that we’re proud to celebrate every year.
The reason? Empowering women is at the heart of everything we do, inspired by our Co-Founder Gayle Brinkenhoff’s vision to help women feel beautiful during the most difficult time of their lives—undergoing cancer treatment.